I'm an adaptive digital marketer who blends strong technical foundations with relentless curiosity—delivering measurable ROI today while continuously evolving to keep delivering it tomorrow.
I measure success by revenue and results—not vanity metrics. My strategies are built to move the needle and generate a clear return on investment.
I approach digital marketing with the same intensity and discipline that a professional athlete brings to their craft. It's more than a job—it's my identity and my edge.
Though my core strengths are in SEO and PPC, I'm fluent across all facets of digital marketing—from automation to analytics to creative. This broad understanding lets me see how every piece fits together.
"If it makes money, it makes sense."
— My guiding principle
Real metrics from real campaigns. Every number represents revenue generated and business goals achieved.
Achieved for a multi-location HVAC firm through optimized Google Search campaigns
📍 Fast Response Heating & CoolingGrew a Louisville client's organic traffic in 6 months by optimizing for AI Overviews & Featured Snippets
📍 RedTag DigitalTop-performing landing page designed and optimized for Google Ads campaigns
📍 Fast Response Heating & CoolingManaged SEO strategy for nearly 50 clients over 17 consecutive months
📍 RedTag DigitalGenerated initial clientele for a new Florida branch through Meta Advertising alone
📍 Fast Response Heating & CoolingMaintained high retention across a portfolio of nearly 50 SEO clients
📍 RedTag DigitalFrom analyst to strategist—a progression built on results and continuous learning.
Fast Response Heating & Cooling • Louisville, KY
RedTag Digital • Louisville, KY
High10 Digital • Louisville, KY
Technical proficiency combined with strategic thinking. Always learning, always improving.
A selection of work that demonstrates my approach to digital marketing.
Built and managed comprehensive digital marketing strategy for Fast Response across 4 locations, including Google Ads, Local Services Ads, and SEO. Achieved 379% ROAS.
Developed and executed content strategy optimized for Google's AI Overviews and Featured Snippets, resulting in 888% organic traffic increase.
Generated initial clientele for Southwest Florida branch launch using Meta Advertising exclusively, achieving 366% ROAS in 3 months.
Designed, developed, and continually optimized landing pages for Google Ads campaigns, achieving conversion rates as high as 45.16%.
Looking for a results-driven marketer? I'd love to hear from you.